My Books & Articles

BOOKS


enonprofit-coverThe eNonprofit: A Guide to ASPs, Internet Services and Online Software
Co-authored with John Kenyon
Published by CompassPoint Nonprofit Services (2002)

Landmark study of nonprofit ASP landscape. Includes directory of services, beginner’s guide, selection tips, and pros and risks.

The print version is no longer available, but an e-version is available as a download from CompassPoint Nonprofit Services.


fundraising-on-the-internetFundraising on the Internet: Renewing and Recruiting Donors Online
Co-authored with Mal Warwick and Nick Allen
Published by Strathmoor Press, Berkeley, Calif (1997)

Groundbreaking book on Internet fundraising and membership development for non-profits written with two pioneers in direct mail fundraising. As well as guiding readers to the Web sites especially useful for fundraisers and teaching them how to use the Internet to research possible donors, this book also shows how fundraisers can adapt the techniques they have already mastered to the special requirements and advantages of the Internet.

Amazingly still available for purchase at Amazon.com and other used book retailers.


aether-madness-betterAether Madness: An Offbeat Guide to the Online World
Co-authored with Gary Wolf
Published by Peachpit Press/Addison-Wesley, Berkeley, CA (1995)

An early, popular guide to the cultures and counter-cultures of the online world. Part tutorial, part essay, 60 tales from the digital frontier. Translated into Japanese, Italian and Greek.  From Library Journal: “Ah, yes, the Internet is one crazy place. Where else can you find outer-space aliens conversing on one server while another computer will provide you with images of beer labels, while yet another machine serves up locations for mushrooms. Wolf and Stein try their best to show you all sides of the Internet and other electronic byways and paths, from electronic books and magazines to ecologically minded servers to virtual art. Whole books could be dedicated to the subject of each short chapter in this overview of electronic resources. Wolf and Stein provide a well-written summary of just a few places you can visit with a well-connected machine. Don’t let the title fool you; there are any number of serious localities for your use in this guide, and a summary of all of the destinations is provided for your convenience.”

Amazingly still available for purchase at Amazon.com and other used book retailers.


ARTICLES

Get Ready for Year-end Giving by Improving your Web Donation Pages
Article written with Dawn Stoner, in DMAW Advents, Direct Marketing Association of Washington (Dec 2011)

MobileActive.org Strategy Guide: Using Mobile Phones in Fundraising Campaigns
Published by MobileActive.org, April 2007.

Retooling the eNonprofit: Expanding the Options for Integrated Online Software
Published by Idealware.org, Jan 2007.

MobileActive.org Strategy Guide: Using Mobile Phones in Advocacy Campaigns
Published by MobileActive.org, January 2007.

MobileActive.org Strategy Guide: Using Mobile Phones in Electoral and Voter Registration Campaigns
Published by MobileActive.org, Oct 2006.

Retooling the eNonprofit: Expanding the Options for Integrated Online Software
Article published by Idealware.org, January 2007.

Nonprofits can mobilize online resources in response to breaking news
Article co-authored with Sarah DiJulio, in The Philanthropy Journal, May 2005.

A Decade of Online Fundraising
Article co-written with John Kenyon, in The Nonprofit Quarterly, Winter 2004.

Tough decisions: Selecting internet vendors takes time, attention
Article co-written with Tom Subak, published in Philanthropy Journal, June 2004

Websites for Fundraising
Article published in Grassroots Fundraising Journal, May/June 2004.

Put Email to Work (Without Becoming a Spam Artist)
Article published in Grassroots Fundraising Journal.  Jan 2004.

Analyzing Website Traffic: Transforming Information into Learning and Action
Article published in The Nonprofit Quarterly, July 2003.
Article developed in partnership with the Nonprofit Technology Enterprise Network (NTEN).

Online Fundraising Comes of Age
Article published in Community Technology Review, Winter 2002-03

Beyond Blasts: Using Email to Build Community and Make Money
White paper co-authored with Michael Robin
Published by Independent Press Association Technical Assistance Series (2003)

Application Service Providers: An Important New Technology Solution for Today’s Nonprofit
Article co-written with John Kenyon in Grassroots Fundraising Journal, May 2002.

Nonprofit Success on the Internet: Creating an Effective Online Presence
Chapter in The Nonprofit Handbook, Third Edition, Management by Tracy Daniel Connors.
Published by John Wiley & Sons (2001)

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